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How Facebook and Google changed the advertising game

Travis Holland, Charles Sturt University The tech revolution is coming to advertising. Chatbots are replacing humans, data threatens our privacy, and the blockchain is linking it all together. In our series on tech and advertising, we’re taking a look at how the industry is being reshaped. Creativity and spectacle are becoming less important than the […]

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Web

The Human Internet

The promises of new technologies and new ways of using technology seem to matter little in their practical application. Where the much-vaunted Web 2.0 promised to deliver human interaction and collaboration that earlier uses of internet technology did not, we instead got Twitter bots, Facebook privacy hoaxes and cats – lots and lots of cats. […]

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Business Social Media

I Like My Work

I’m looking for work at the moment, which is always an interesting experience. I found a flexible, interesting job for a social media coordinator. Given I started a company doing this sort of work, I figured I ought to apply for this one. It’s not until you are forced to sit down and spell out […]

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Business Community Social Media

Social Networks in the Local Context

Recently, my local newspaper reported breathlessly on the development of a ‘local’ social network by a local web designer. The concept is that businesses will place QR codes on their marketing paraphernalia or in their stores and visitors would scan the codes to join that business in the network. It is an interesting idea, and […]

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Academia Media Web

When Big Media Aren’t the Biggest

This post was written for a uni assignment and I liked it a lot, so I have republished here: Terry Flew and others have argued that old-world global media companies such as News Corporation, Disney and Time Warner are intrinsically part of, even drivers of, globalisation processes ((Flew, T. 2007, ‘Globalization and global media corporations’, […]